Director of Catering Sales

Company: Hyatt Hotels Corporation
Location: Denver
Posted on: May 1, 2025

Job Description:

Plan and manage the sales effort of the Catering Department of the hotel to achieve customer satisfaction and quality service while meeting/exceeding revenue/profit goals. Utilize prospecting skills and strong business sense to consistently exceed catering revenue goals. Recruit, deploy, motivate, support, and grow a team of Catering Sales and Convention Service Managers. Report and critique all Catering activities to the Cluster Director of Sales & Marketing. Enliven the Westmont Standards within the Department and the hotel. Support all Corporate and hotel initiatives as needed.ESSENTIAL JOB FUNCTIONSThis description summarizes primary responsibilities and qualifications. It is not exhaustive of all duties or qualifications that may be required now or in the future. The hotel operates 24/7, requiring flexibility in shifts, start times, and hours worked.Business Results

• Oversee all day-to-day operations of the catering sales effort.
• Provide positive, aggressive leadership to maximize revenue; set personal booking goals.
• Create a conducive office environment for selling and customer advocacy.
• Oversee hiring, training, coaching, and mentoring of catering sales managers and associates.
• Participate in developing and managing catering sales revenue and operating budgets; assist in forecasting.
• Set booking goals for team members and other sales channels; hold teams accountable.
• Recognize and retain top talent proactively.
• Develop and manage relationships with key stakeholders internally and externally.
• Analyze market information and implement catering strategies to meet financial goals.
• Assist in accurate projections and approve space releases to maximize revenue.
• Develop and implement aggressive solicitation programs and marketing plans.
• Collaborate with off-property sales channels; conduct outside sales calls and prospecting.
• Complete components of the marketing plan, including strategic action plans for market segments.
• Set goals with the DOSM, utilizing market knowledge and goal-setting models.
• Develop menus with the Executive Chef to ensure profitability and satisfaction.
• Establish booking guidelines based on data and forecasts.
• Prepare and present catering information for reviews with owners and executives.
• Review pace reports and reforecast weekly/monthly/quarterly budgets.
• Evaluate new business opportunities and promotions to maximize revenue.
• Complete sales activity critiques to provide insights and updates.Guest Satisfaction
  • Ensure high customer satisfaction and build long-term relationships.
  • Coordinate event details with customers, follow up post-event, and be present during events.
  • Display leadership in guest hospitality and ensure high service standards.
  • Handle guest feedback and complaints effectively.
  • Promote a guest-centric culture in departmental meetings and activities.Leadership & Building Relationships
    • Apply broad business knowledge to develop and lead strategies.
    • Demonstrate commitment to Westmont standards and philosophies.
    • Hold self and others accountable for results.
    • Address conflicts promptly and contribute to team results.
    • Foster positive work relationships, promote diversity, and share information openly.Work Execution & Talent Development
      • Ensure team members have the resources and accountability to succeed.
      • Meet/exceed personal revenue goals.
      • Manage bookings, space releases, and projects efficiently.
      • Develop and implement talent acquisition, onboarding, training, and recognition programs.
      • Maintain ongoing communication and employee satisfaction initiatives.Organizational Learning
        • Engage in continuous learning and share knowledge.
        • Support PR initiatives, review strategies, and update SOPs.
        • Demonstrate technical expertise and manage small projects effectively.Experience & Skills
          • Minimum 5+ years progressive sales experience with a proven record of exceeding goals.
          • Previous sales leadership preferred.
          • Strong negotiation, prospecting, and relationship management skills.
          • Knowledge of menu planning, event operations, and hotel systems.
          • Financial acumen, including P&L management and forecasting.
          • Excellent communication, organizational, and decision-making skills.Physical DemandsFrequent walking, standing, sitting, hearing, talking, smiling. Lifting, pushing, and pulling objects up to 10 pounds.This position may be at a location where Hyatt is not the employer; employment benefits are managed by a third-party management company.
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Keywords: Hyatt Hotels Corporation, Fort Collins , Director of Catering Sales, Executive , Denver, Colorado